In our M.A.C.S [book]: Mentors, Advisors, Coaches & Sponsors series, we will define each role, discuss how each role can be instrumental in your entrepreneurship success, and how to locate or identify these people in your life. Throughout the series, I will state important lessons or takeaways that can benefit you. In this first chapter, we will introduce and define our M.A.C.S acronym, its relevance and the three qualities each role must possess to be effective.